Good marketing starts with knowing what needs to happen next.

When marketing has grown beyond what a founder or small team can reasonably manage, I step in as an experienced marketing partner.

I learn the business, understand the audience, look closely at what is already happening, and figure out where we have room to do better. From there, I can lead the strategy and coordinate the work across the channels that matter most.

The exact scope varies because every business is different. I stay close enough to the work to see what’s happening across the customer journey, guide the priorities, and step into execution when it makes sense.

Engagements start at $4,500/month.

I love email because someone has already raised their hand and said, “Yes, you can talk to me.”

What happens after that matters.

I can take ownership of your email program from planning through send. That includes deciding what we should send and why, writing it, getting it built, and paying attention to what happens afterward. I’ll also keep an eye on the automations and audience strategy working behind the scenes.

I care about revenue, obviously. I also care about building an email program that feels like your brand and gives subscribers a reason to keep paying attention.

Because “it’s Tuesday and we need to send something” is not an email strategy.

Ongoing email engagements start at $2,750/month.

I genuinely love SEO.

I do not love content that technically checks every SEO box and makes an actual human want to close the tab.

My approach brings search strategy and good writing together. We figure out what your audience is looking for, where your site has opportunities to show up, and what deserves to exist on the internet with your name attached to it.

Depending on what your site needs, I might be writing something new, improving a page that’s almost there, or figuring out which opportunities are worth pursuing next. The strategy changes. The standard for the writing doesn’t.

The goal is content worth finding and worth reading once someone gets there.

Ongoing SEO + content engagements start at $3,000/month.

I manage Meta advertising with the rest of the customer journey in mind.

The ad matters, but so does the message someone sees when they land on your site. The offer matters. What happens if they aren’t ready to buy yet matters, too.

My paid social work can include account strategy, campaign management, creative direction, ad copy, audience development, testing, and ongoing optimization.

I pay attention to what the numbers are telling us, but I don’t optimize in a vacuum. The creative, offer, landing experience, and what happens after the click all affect whether paid traffic actually turns into useful growth.

Paid social management starts at $2,000/month.

Sometimes you need someone to dig into a problem, figure out what is happening, and give you a clear way forward. I also take on focused projects when that is the better fit.

Current project work includes:

• Marketing audits + 90-day roadmaps
• Customer journey audits
• Email lifecycle builds
• SEO audits + content roadmaps
• Website copy + SEO
• Launch and campaign strategy

Projects typically start at $2,000.